Learning Out Loud: What is a Customer Journey
In an HCD process, a Customer Journey is a tool to learn about our users’ potential and intentional experience.
Tag: design
Living in Information by Jorge Arango, book review
There is a strong parallel between the characteristics and the influences of physical places on our lives and what worlds of information living in immaterial di...
Prototyping for maximum learning and minimum effort
Test your ideas with quick and cheap prototypes as early and as frequently as possible. You will get the maximum learning benefit out of the minimum effort.
Design with your users in mind
Do not follow your intuition alone. You are not your users. Put yourself in their shoes. Design your success
I’m fine, but I am not sure about us
Design could elevate hospitals to Temples of Humanity instead of wells of desperation.
There are no problems
When a problem can’t be solved, it’s not a problem. When a problem can be solved, it’s not a problem
Communication without context is meaningless
Clarify the receiver’s mind about the message you want to convey. Then communicate your content.
Usability Heuristics as collective design experience
Use designers’ shared experience to improve your User Interfaces: apply the most useful Usability Heuristics to design your software better.
Solve problems better: bottom-up and top-down
Combine the direct problem-solving approach with creative exploration to find novel and useful solutions.
Design methods, how to avoid reinventing everything
Study, research, and adapt the best design process for the context of the problem you want to solve. And design solutions that are effective, efficient, and ple...